How to track UTM parameters in your CRM
Why tracking UTM parameters in your CRM? 🔗 UTM parameters are added to URLs to track the marketing performance across different traffic sources. These parameters include utm_source, utm_medium, utm_campaign, utm_term, and utm_content, each providing specific data about how visitors arrived at your website. As leads arrive at your CRM from different lead sources, UTM parameters […]
How to track UTM parameters in your form
Tracking the UTM parameters in your form can provide valuable insight into your marketing strategy, allowing you to understand where your leads are coming from, target your communication with your leads depending on the channel they are coming from, and improve your ROI on ads by understanding what ads bring leads, sales, and revenue. In […]