Multi-Touch attribution software

Discover what channels contribute to the generation of your leads.

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Marketing teams use LeadSources to make smarter decisions

Multi-touch attribution software​

LeadSources captures every touchpoint in a lead’s journey, enabling marketers to assign credit to every interaction with your website that influenced the conversion.


Day 1 Facebook Ad
Day 3 Google Search
Day 7 Email Click
Day 10 Direct Visit
   

Deep lead source tracking

Each lead that submits your form comes with a comprehensive multi-touch report, giving your sales and marketing teams full visibility into what channels, campaigns, search terms, and interactions influenced the conversion.

Lead Profile #2847

Converted
Channel: Paid Search
Source: google
Campaign: lead-gen-q4-2024
Term: lead tracking software
Content: ad-variant-b
Page Path: /landing/demo → /pricing → /signup
Device: Desktop
OS: macOS
Browser: Chrome 119
   

A multi-touch attribution software that integrates with your tech stack

With native integrations, LeadSources connects to your form builder in seconds, letting you track and visualize every touchpoint in the customer journey right in your dashboard.

Built for data-driven teams

Trusted by marketers, agencies, and founders who rely on accurate multi-touch attribution to understand every interaction driving conversions.

Marketers

Prove ROI of campaigns across the entire customer journey and optimise every stage of the conversion path.

Founders

Make smarter budget decisions by understanding which channels contribute to your growth.

   

Frequently asked questions

What is multi-touch attribution?

Multi-touch attribution gives credit to every marketing interaction that influenced a lead’s conversion, providing a full picture of the customer journey from first contact to final conversion.

LeadSources provides the following lead attribution data for each lead you generate:

  • Channel
  • Source
  • UTM parameters: campaign, term, and content
  • Page path: all the pages visited
  • Device
  • OS
  • Browser

LeadSources tracks all of this data for each session the lead has with your website — from the moment they first click on your site until the form submission.

Yes. LeadSources supports first-touch, last-touch, and multi-touch attribution. You can view all models directly in the LeadSources dashboard to compare performance across your marketing funnel.

Ready to attribute your revenue to your leads?

Start your free trial today with a precise multi-touch attribution software.